I still have this letter written by Thomas A. McLaughlin that appeared in the October 1, 2007 edition of The NonProfit Times. It seems relevant to the discussion of "warm or competent," so I am sharing it.
It is a well-constructed form letter for the leader of a nonprofit organization to send to the leader of a for-profit organization after having a conversation about the importance of the nonprofit organization "to act more like a business and to become more efficient."
It attempts to explain the differences between how and why for-profit and nonprofit organizations exist and operate. It can be taken at face value or somewhat tongue-in-cheek, depending on your perspective.
Image Credit: Thomas A. McLaughlin, The NonProfit Times, October 1, 2007
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